Reach new customers across Europe and the US with Amazon
We help established product brands choose where to start, launch on Amazon and manage the channel. From account setup and listings to advertising and day-to-day operations, one team coordinates the work.
Send a link to your products. By email, you get our initial view of the products and market worth exploring, the obstacles we see and the next steps to consider. Free, with no obligation.
On Amazon since 2013·€27M in managed ad spend·Amazon Ads Verified Partner
1,170 SKUs live on Amazon US in two months (apparel brand)
6× monthly sales in 16 months across four EU marketplaces (beauty brand)
Shoppers are already searching for products like yours
On Amazon, shoppers search for specific products and compare offers. With relevant listings, a competitive price and well-managed advertising, your products can reach people discovering your brand for the first time.
You start with one market and a focused product range
We review your catalogue against demand, competition and costs, then choose the first market and products together. Expansion into other Amazon stores in Europe or the US follows the results.
You can leave fulfilment to Amazon
With FBA (Fulfilment by Amazon), you send inventory to Amazon’s warehouses. For those orders Amazon stores, packs and ships your products and handles customer service and returns. We also compare shipping from your own warehouse or through a logistics partner, including the effect on your costs.
Small and medium-sized businesses from the EU generated more than €40 billion in sales on Amazon in 2025, including €17 billion from customers outside their home country.
These figures show the scale of the channel. For your brand, the opportunity depends on your products, price, competition and costs. We review these before recommending a plan.
Built for brands with products ready for a new market
We work with companies that sell physical products under their own brand through an online store, retailers or distributors. Amazon can be an additional channel, or your only one, for reaching customers in other European countries or the US.
You can start from zero. We help you launch for the first time, expand into another marketplace or take over an existing account.
You’re in a strong position if:
your product has a clear advantage that shoppers understand quickly;
you can deliver consistent quality and reliable supply;
you have a registered trademark, or a pending one;
your retail price is competitive with comparable products on Amazon;
you can fund initial inventory, setup and ongoing advertising.
We work with products for home and kitchen, beauty and personal care, sports and outdoors, pets, toys and hobbies, electronics, fashion accessories, dietary supplements and many more. We check the selling requirements for the specific product and market.
One team for your Amazon launch and ongoing management
Market and product selection
We review demand, competition, prices and costs, and recommend where to start and which products to prioritise. With your product and cost data, we build the launch plan and budget around your targets.
Seller account and catalogue
We guide you through opening your Amazon account, set up the catalogue and help with Amazon Brand Registry enrolment. You provide the data and documents. We prepare the applications and follow them up with Amazon, which makes the final approval decisions. After launch we handle day-to-day account management and support cases.
Listings and brand content
We write localised titles, bullet points and descriptions around relevant searches and customer needs. Our designers create the product images, A+ Content, Brand Story and your Amazon Storefront.
Advertising
We set up and manage campaigns, targeting, bids and budgets around your sales targets, margins, product priorities, inventory and season. We judge advertising against total account sales and the costs behind them, so every decision reflects the whole channel.
Inventory and logistics
We help you choose the fulfilment method, monitor stock and plan replenishment. For tax registrations and other compliance requirements we work with specialist partners and coordinate the necessary steps.
Reporting and growth planning
Every week you receive a report on results, completed work and next priorities. Once a month we review progress together and assess when to add products, adjust the budget or enter another market.
Your team provides the products, documentation and supply, and approves key decisions. We handle the Amazon tasks agreed in your proposal, with one main point of contact.
Starting point: An established European apparel brand’s US launch had stalled. More than 1,000 SKUs sat inactive, the listings read like translations, and inventory was waiting.
What we did:
Resolved catalogue data errors at scale through Amazon Strategic Account Services
Rewrote titles and bullet points as native US English sales copy
Coordinated FBA logistics so inventory arrived as listings went live
Enrolled the top-selling SKUs in Amazon Vine to build reviews from the start
Relevant if: You need your catalogue, content and inventory ready to sell in a new marketplace.
Full account management
Amazon DE, IT, FR, ES
Beauty
6× monthly sales in 16 months
Monthly sales
€25,000 →€150,000
6× in 16 months
Click-through rate
+115%
Conversion rate
+185%
Cost per click
−36%
Monthly sales across the account, September 2024 – April 2026.
Starting point: A beauty brand was live in Germany, Italy, France and Spain, but sales had stalled. The images and content listed product features, organic visibility was weak, and ad spend brought little return.
What we did:
Rebuilt the main images, A+ Content and Amazon Storefront around the problem the product solves for the customer
Reworked titles, bullet points and keywords to restore organic relevance
Restructured advertising into three tiers: ranking, discovery and display retargeting
Relevant if: Your products are live, but content and advertising need to work together.
Advertising management
Amazon.de
Fixed ad budget
Feb – May 2026
+84% sales with 8% less ad spend
Monthly sales
€30,180 →€55,670
+84%
Monthly ad spend
€2,700 →€2,490
−8%
Total ROAS
11.2 →22.3
What we did: The client wanted growth within a strict ad budget. We restructured the campaigns and concentrated the existing spend on the products, targeting and search terms with the strongest opportunity, cutting back the less effective spend.
Figures compare the first and last month of the four-month period.
Relevant if: You want more sales from the ad budget you already have.
Advertising management
Amazon US
Health & Household
5.7× monthly sales on Amazon US
Monthly sales
$6,610 →$37,690
5.7× in 8 months
Total ROAS in the final month
3.7
above the client’s 3.5 target
What we did: The client wanted to scale while keeping advertising efficient. We rebuilt the budget allocation across products, tightened targeting and campaign structure, and used Amazon Marketing Cloud insights to direct additional spend as the account grew.
Figures compare the first and last month of the eight-month period.
Relevant if: You want to scale an account while keeping advertising efficient.
These examples cover different scopes of work. Sales figures show total account revenue, not profit, and are also shaped by price, product demand and inventory. Total ROAS is total account sales divided by ad spend. Results from specific client engagements are not a guarantee for other engagements.
I’ve built an Amazon business myself
I’m Jasa Furlan, founder of Blue Amber Digital. I started selling my own products on Amazon in 2013. Since 2016, my team and I have helped other brands launch, manage and grow on Amazon. To date, we have managed €27 million in Amazon ad spend.
I prepare your initial assessment myself.
If price, product or inventory is limiting sales, we tell you plainly.
The Amazon account is opened in your company’s name and stays under your control. Our team works through the user permissions you grant us.
Speaking at international Amazon seller conferences
The team that runs your Amazon account
Day-to-day work is handled by our account managers, Amazon SEO specialists, designers and advertising specialists. You have one main contact, a weekly report, a monthly review and a shared channel for day-to-day questions.
Start with an assessment, then decide on the next step
1
Share your product link
Send a link to your website or products through the form or by email and, if you have one in mind, the market that interests you. If you’re still deciding on a market, we help you choose.
2
Receive your free initial assessment by email
We review your public product information and comparable offers. You get our initial view of where the opportunity is, which obstacles we see and what is worth checking next. A call is optional.
3
Agree on the plan and proposal
If you want to continue, we go through goals, prices, product costs, supply and scope of work. You then receive a proposal with tasks, responsibilities, our fee, the planned budget and an indicative timeline.
4
We set up and run your Amazon sales
Once you approve the proposal, we carry out the agreed steps to launch or take over the account. We then manage the account and advertising, track the agreed KPIs and report every week.
Is Amazon the right next step for your brand?
Send a link to your products for a free initial assessment. We review them and email you our initial view of:
which products and market are worth examining in more detail;
how your offer compares with the alternatives shoppers can buy;
which visible obstacles need checking before launch;
what the sensible next step is.
The initial assessment is completely free, with no obligation.
This first review uses public product and market information. For a launch plan with costs, we ask you for more details in the next step.
We reply by email. If we need more information, we tell you what would help us assess the opportunity.
We use your details to handle your enquiry. More in our privacy policy.
Prefer to write directly? Send a link to your products to [email protected].
You can start from zero. We help brands launch for the first time, expand into additional marketplaces and take over existing accounts. With an existing account, we begin with a review of current sales and account management.
Is Amazon suitable for a smaller brand?
Company size alone is rarely the deciding factor. What matters is demand, a clear product advantage, the right retail price, reliable supply and the budget to fund the launch. We can start with a small selection of products in one market.
What investment should we plan for?
Plan for five items: inventory, Amazon and fulfilment fees, advertising, our management fee and any tax or compliance services. The amounts depend on your products, market and scope of work. We quote our fee in the proposal and help you plan the other items before you commit.
Are higher-priced or premium products suitable?
They can be. Premium products from a brand shoppers have yet to discover are usually much harder to sell. On Amazon the shopper compares many similar, often cheaper alternatives side by side, so the reason for the higher price has to be very clear. Brands that already have some recognition, or a product with a strong and instantly understood point of difference, start from the best position.
When can we start selling?
After reviewing your products and documentation, we prepare an indicative timeline. The start date depends on Amazon account verification, required approvals, content preparation, tax obligations and inventory delivery. Several of these tasks can run in parallel.
Do we have to start in several markets at once?
One market is enough. We choose the first market and products based on demand, costs and your goals. Expansion follows the results.
Who handles delivery?
With FBA, Amazon stores, packs and ships your products and handles customer service and returns for those orders. You can also ship from your own warehouse (FBM) or through a logistics partner (3PL). We define the method together with you in the sales plan.
What do we need to arrange regarding trademark and regulations?
We check the requirements for your product, market and inventory location. To enrol in Amazon Brand Registry you need a registered trademark, or a pending application, with a trademark office Amazon accepts, such as EUIPO or USPTO. For tax and other requirements we coordinate the process with the relevant specialists.
How much work stays with our team?
We need one contact person for approvals, product data, documentation and supply. We handle the Amazon tasks agreed in the proposal. If you already have an in-house team, we can take over selected areas only, for example Amazon advertising.
Can you guarantee sales results?
Sales figures cannot be guaranteed in advance. They depend on the product, market, price, investment and competition. Before we start, we define the goals and how we track them. Then we regularly show you what we did, what the results are and what we recommend next.
Do you manage only Amazon Seller accounts, or Vendor accounts too?
We manage both Seller Central and Vendor Central accounts. With Seller Central you sell directly to shoppers (B2C). With Vendor Central you sell your products to Amazon (B2B). Vendor Central is available by invitation from Amazon only.
Find out where your brand could start on Amazon
Send a link to your products. We email you our initial view of the opportunity, the obstacles and the next step worth considering.
